At the beginning of the corona pandemic, home party direct sales companies in particular came under great pressure. At times, classic home parties were no longer possible for weeks. Even now it doesn't look any better, increasing numbers of infections are slowing down the typical home party in your own four walls again.
But now parties can also be held virtually. With success: Using the example of the beauty direct sales company Younique (70% of sales are online) and the cleaning sales company proWIN, we can see how well this can work. ProWIN shines with sales growth. But Tupperware and LR also benefit from digital parties. Börse vor Acht in ARD published an article on this a few days ago:
Image: Kalim - fotolia.com
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